Press Releases
Mar 4, 2008
New CMO Council Study Finds Personalized Communication Programs Still Under-Utilized and Under-Tested
About Half of CMOs Report Having OnlyJan 10, 2008
Technology Marketers Challenged to Reorganize Around Customers
CMO Council Study Finds Customer Affinity Is New Measure of Marketing Effectiveness; Vendors Struggle to Establish Customer-Centric Business PracticesJan 2, 2008
CMO Council To Give The Channel A Peer-Powered Voice To Optimize Performance And Relationships
Channel Performance Board Launches with Release of New Research Initiative to Assess the State of Vendor / Dealer Channel RelationshipsNov 26, 2007
AT&T, Allstate, Farmers, Nortel, And Oracle Executives Address Pressing Strategic Marketing Issues At CMO Summit
Two Dynamic Headline Sessions to Address Power of Analytics and Rethinking Global Marketing Operational ModelsNov 19, 2007
CMO Council Launches Global Research Study Focused on Identifying Challenges and Best Practices in Customer Retention
Thought-Leadership Program-Sponsored by CSC, IBM and D&B- Will Address Ways to Combat "Customer Churn and Marketing Burn"Oct 17, 2007
Marketers Confront Brand America to Unlock Potential in Growing Global Business
CMO Summit Keynote Speaker, "Rebuilding Brand America" Author Dick Martin, to Delve into the State of America's Brand Promise and How Marketers Can Safeguard Global BusinessOct 4, 2007
Less Burn, More Return: CMO Council Gathers the Elite in Marketing to Address How to Allocate, Advocate, and Account for Marketing Spend
The CMO Summit Becomes an Elite Retreat to Frame Best Practices to Eliminate the Agony of Allocation and Map the Optimized Marketing Operational ModelSep 8, 2007
CMO Council and Boston Consulting Group Launch Global Research Initiative Focused On Go-To-Market Capabilities
Thought-Leadership Program Will Highlight Best Practices to Help Multinational Companies Enhance Marketing and Sales EffectivenessAug 9, 2007
CMO Council Boston Consulting Group Launch Global Research Initiative Focused on Go-to-Market Capabilities
Jul 26, 2007
CMO Council, BPM Forum and GlobalFluency select Marketwire as Official Newswire Partner
Jul 16, 2007
CMO Council Executive Director, Donovan Neale-May Named to BtoB Magazine's WHOS WHO in B-to-B List.
Jun 1, 2007
GE Money, AAA, Expedia and Xerox Headline June 7 Secure the Trust of Your Brand Webcast Call Center Exposure: Limiting Leaks & Peeks
Complimentary Online Event Tackles the Vulnerabilities, Realities and Strategies For Ensuring Brand Integrity and Call Center SecurityMar 12, 2007
Challenged to Change, Senior Marketers Seek to Refocus, Reskill and Realign Their Organizations
CMO Council '07 Outlook Report Reveals Widespread Restructuring, Agency Turnover, Talent Deficiencies, Upward Spend Trend and a Metrics MindsetMar 6, 2007
CMO Council's Highly Regarded
Online Curriculum Program Trains Marketers to Embrace Marketing Performance MeasurementMar 4, 2007
CMO Council to Launch Middle East North Africa (MENA) Chapter
Influential Peer-Powered Global Network of Senior Marketers Announces Launch at 2nd World CEO Forum; Regional MENA Headquarters Will Base in DubaiFeb 12, 2007
The Forum to Advance the Mobile Experience (FAME)
Global Mobile Technology Users Overwhelmed by Device Features; Under-Whelmed by Buying and User ExperienceJan 10, 2007