HIGHLIGHTS

Gaining Lift From the Consumer Shift

Insights into Buying Behavior During Covid and Beyond

Humanize + Optimize The Way You Recognize Every Customer + Contact

Using Frictionless Biometrics Across All Channels of Engagement

Authentication Frustration

How Companies Lose Customers in The Digital Age

Nov 18, 2021

Shopper Spending Patterns Throughout Covid Pandemic Underscore the Resilience and Agility of U.S. Consumers, Says CMO Council Report

Lagging Consumer Sectors Like Travel, Hospitality, Clothing and Department Stores Staging a Comeback This Holiday Season More

Nov 1, 2021

NEW REPORT HIGHLIGHTS URGENT NEED FOR ORGANIZATIONS TO EMBRACE BIOMETRICS TO SIMPLIFY CUSTOMER ACCESS AND ID

Consumer Defection Growing Issue for Brands as Authentication Frustration Grows and Digital Experiences Multiply Across All Channels of Engagement and Customer Help More

Oct 12, 2021

High Levels of Frustration Over Identity Authentication Turning Consumers Away from Brands, New Survey Shows

Consumers Overwhelmingly Prefer to Do Business with Companies that Make Authentication Both Simple and Safe, According to Survey of 2,000 Consumers by the BPI Network and CMO Council More

  • CMO COUNCIL SUBSCRIPTIONS AND FEATURES