INSIGHT CENTER

Welcome to the CMO Council’s Insight Center, the subscription destination to access the latest marketing news, executive appointments, industry calendars and thousands of curated marketing statistics, charts and data points. 1 year of unlimited access is only $99 USD.

LATEST CMO APPOINTMENTS

Anova

Scott Heimendinger

Chief Marketing Officer

Sep 17, 2020 — Cision PR Newswire

Prudential Financial, Inc.

Susan Somersille Johnson

Chief Marketing Officer

Sep 17, 2020 — Business Wire

Cologix

Page Shaper Haun

Chief Marketing Officer

Sep 17, 2020 — Cision PR Newswire

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NEW IN THE READING ROOM

Sep 2020 — Forbes

Marketing And Sales Alignment: Getting Along To Get Ahead

By Keri Witman

Sep 2020 — Forbes

Digital Marketing Is Like Baseball; Mostly The Catching Part

By Dr. Augustine Fou

Sep 2020 — AdAge

3 Keys to a Highly-Effective Content Marketing Strategy

By Cara Sloman

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Infographic

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FACTS AND STATS JUST ADDED

The most popular channel among marketers is email, with 90 percent of respondents stating that they...

Sep 2020 — PFL & Demand Metric

Almost 50 percent of social media traffic to B2B websites is from LinkedIn and for B2B...

Sep 2020 — rafflepress

63 percent of marketers believe that SEO will be more important as the country continues to...

Aug 2020 — searchenginejournal.com

In Q1 of 2020 during the COVID-19 pandemic, DIY and home-related goods have seen a 70...

Aug 2020 — Deloitte

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INSIGHT CENTER

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LATEST CMO APPOINTMENTS

Anova

Scott Heimendinger

Prudential Financial, Inc.

Susan Somersille Johnson

Cologix

Page Shaper Haun

NEW IN THE READING ROOM

Marketing And Sales Alignment: Getting Along To Get Ahead

Digital Marketing Is Like Baseball; Mostly The Catching Part

3 Keys to a Highly-Effective Content Marketing Strategy

FACTS AND STATS JUST ADDED

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