Nov 17, 2020

BRANDS MUST RETHINK CHANNELS OF ENGAGEMENT IN NEW NORMAL

New CMO Council Research Finds 73% of Frustrated Consumers Ready to Abandon Brands More

Sep 22, 2020

MARKETERS STRUGGLE TO FORGE THE FUTURE OF CUSTOMER EXPERIENCE

New CMO Council Research, in Partnership with Teradata, Finds a Shocking 97% of Marketers Deem their Organizations Ineffective at Turning Cu More

Sep 16, 2020

New Report Finds That Brand Leaders Are Seeking More Media Cohesion

New CMO Council research provides insight on creating more effective integration between public relations and marketing More

Jun 11, 2020

CMO COUNCIL PICKS NOTABLE BRAND STAND-OUTS EXPERIENCING AN UPTURN IN GLOBAL DOWNTURN

A to Z List Features Companies Considered Nimble Giants, Adaptive Powerhouses, Immersive Distractors, Category Innovators, Social Enablers, More

May 28, 2020

CMO Compensation: Erosion, Stagnation or Elevation in 2020?

Global Economic Crisis Tests Leadership, Spend Management and Agility Skills of Chief Marketers Worldwide; Performance-based Compensation Pl More

Jan 11, 2021

Indian Retailer

According to a study by CMO Council and Netsertive, 94 percent of marketers believe that providing an omnichannel experience is crucial to b More

Jan 7, 2021

News Chastin

In a recent report from the CMO Council, produced in partnership with Teradata, 91% of marketers said senior management and board members ex More

Jan 6, 2021

ClickZ

In a recent CMO Council report, produced in partnership with Teradata, 91% of marketers said that there was an expectation by senior managem More

Jan 6, 2021

Market Screener

The challenge is very few marketers feel they have the tools to make these kinds of experiences happen. Only 3% believe their organizations More

Dec 31, 2020

Payments Journal

The key to reducing the lag between billing and payment is communicating with patients on their terms using their preferred communication me More

SAP SE

Julia White

Chief Marketing and Solutions Officer

MERKLE

Erin Hutchinson

Global Chief Marketing and Communications Officer

NEXT GLASS

Tisha Hulburd

Chief Marketing Officer

ASTRALIS GROUP

Samantha Yu

Chief Marketing Officer

WESGRO

Monika Luel

Chief Marketing Officer

39 percent of marketers believe their investments have met expectations in select areas, such as measurement & customer interaction, but fall short when it comes to connecting content, commerce, conversation and campaigns with back-end operational realities, supply chain logistics & organizational capabilities that impact customer experiences at the front end. CMO.COM