Press Releases

Nov 16, 2010

COMPANIES IN CRISIS: REDUCING RISKS AND MANAGING REPUTATIONS

2010 CMO Council CMO Summit Session Addresses Corporate Incident Response and CMO's Role in Rallying and Coordinating Response

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Oct 27, 2010

CULTURAL DNA TRANSFORMATION TO TAKE CENTER STAGE AT CMO SUMMIT

Brand Leaders from Juniper Networks, Denny's Restaurants, Taleo and Franke to Discuss Corporate Dedication to Customer Experience and Change Management

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Oct 8, 2010

CMO COUNCIL AND BPI NETWORK TO PARTNER WITH ASIA-PACIFIC BUSINESS AND TECHNOLOGY REPORT

Leading Publisher and Affinity Networks to Further Knowledge Transfer and Insight Gathering in a Dynamic Regional Economy

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Sep 27, 2010

INSURANCE MARKETERS TOO FOCUSED ON ACQUISITION, MISSING WAYS TO MONETIZE EXISTING POLICY HOLDERS, REPORTS CMO COUCIL

New Study Shows Consumers Open to Consolidating Policies With Insurers and Buying Additional Products If Marketers Focused More on Retention, Cross-Sell and Up-sell

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Aug 17, 2010

CMO COUNCIL TACKLES INEFFICIENT MARKETING SUPPLY CHAIN STRATEGY

Partners with NVISION® to Help Banish Waste and Ineffectiveness By Mapping the Critical Factors to Achieving Marketing Supply Chain Operational Optimization

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Jul 13, 2010

CMO COUNCIL EXPANDS ASIA PRESENCE WITH NEW LEADERSHIP GROUP IN INDIA, AND REGIONAL EVENT HUB IN SINGAPORE

Hosts Asia Advisory Board Meeting at Singapore Management University on July 22; Launches New Web Site and Programs Focused on Indian Sub-Continent

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Jun 25, 2010

SOUTH AFRICA SCORES USER-GENERATED ADS FROM ZOOPPA COMMUNITY

Zooppa Announces Winners of

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Jun 7, 2010

CMO COUNCIL EXPANDS PROGRAMS + PRESENCE IN AFRICA

Geo expansion in sub-Saharan Africa has become a top priority for multi-national brands and new global contenders from China, India, Korea, Japan, Taiwan, South Africa, Turkey and the UAE

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May 17, 2010

PERFORMANCE INNOVATION A KEY REQUIREMENT TO COMPETE EFFECTIVELY IN EMERGING MARKETS

BPI Global Executive Network to Focus on Performance Innovation as New Global Contenders and Disruptive Competitors Emerge in Developing Countries

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Apr 26, 2010

NEW STUDY SHOWS HIGH ANGUISH AND ANXIETY WITH COMPUTER TECH SUPPORT DUE TO LONG LAG TIME, LACK OF READY RESOLUTION

Digitally Dependent Consumers Stressed About Losing Days of Downtime

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Apr 20, 2010

2010 CMO SUMMIT AIMED AT SYNCHRONIZING THE C-SUITE

CMO Council Convenes in New York; C-Level Alignment Needed to Advance Customer Experience, Marketing Effectiveness and Operational Efficiency

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Apr 19, 2010

STATE OF MARKETING REPORT REVEALS DIGITAL MARKETING DRIVING TRANSFORMATION IN GLOBAL MARKETING ORGANIZATION

Agencies take back seat as clients build new internal skills, deploy marketing performance platforms and improve campaign effectiveness and outcomes.

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Apr 13, 2010

BRAND AND TRADEMARK INFRINGEMENTS IN GLOBAL SPORTS DRAW RED CARD COM COUNCIL

Chief Marketing Officer (CMO) Council Developing Thought Leadership Initiative to Help Brand Sponsors and Sports Franchises Secure the Trust of Their Brands.

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Mar 2, 2010

CMO COUNCIL INAUGURATES NEW GEOBRANDING CENTER WITH BRAND SOUTH AFRICA SOCIAL MEDIA CONTEST AND ANALYTICS

Get Wildly Creative About South Africa ad contest on Zooppa.com invites global citizens to dream up great ways to promote 2010 FIFA World Cup destination.

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Jan 25, 2010

LOYALTY PROGRAMS DOLE OUT REWARDS BUT FALL TO FULLY CONNECT WITH CONSUMERS SAYS NEW CMO COUNCIL STUDY

Big Opportunities to Leverage Member Insights to Deliver What Customers Say They Really Want: More Rewards For Staying Loyal and Less Irrelevant Communication

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Nov 11, 2009

CMO COUNCIL INAUGURATES NEW LATIN AMERICAN ADVISORY BOARD AT REGIONAL GATHERING OF SALES AND MARKETING LEADERS

CMO Council Convenes in San Juan, Puerto Rico for First in a Series of Meetings With Marketers from PR, Mexico, Brazil, Argentina, Chile, Peru, Colombia and Uruguay

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