Working to reduce the pain and increase the gain of marketing technology acquisition and deployment, the Chief Marketing Officer (CMO) Council will launch a new Solution Sourcing Center in 2018 in partnership with leading vendors and domain experts.
As an inaugural offering, the CMO Council has teamed with CabinetM to offer access to a turnkey platform to help marketing teams build, manage and optimize their marketing technology stack, minimize spend and optimize marketing performance.
The platform helps teams build marketing stacks to track and manage the tools they buy, build and retire. The reporting capability allows organizations to identify redundant products, expense and performance issues and gaps in their marketing technology suite. Enterprise wide visibility helps eliminate duplicate spend and time wasted evaluating and testing products that are already in use or have been rejected by other teams in the organization. Sitting at the core of the platform is the industry’s largest database of more than 8,500 MarTech, AdTech and SalesTech products that marketing teams can access to find the additional tools they need
The subscription-based CabinetM platform is designed to help streamline workflow management among and between teams around planning, researching and management of marketing technology strategy, acquisition and implementation. The five platform components include:
Through the partnership with the CMO Council, Cabinet M has developed two exclusive offers.
All CMO Council Members will receive:
Premium Members will receive:
To take advantage of this opportunity, visit cabinetm.lpages.co/cmocouncil1/ to submit a request to kick off an extended trial and start building a stack.
All CMO Council Members and Premium Members will receive an email with exclusive discount codes to gain access to these savings. If you have not received a code, please contact Cristina Ocampo, Marketing Operations Coordinator to confirm your membership status and receive your CabinetM savings code.