How often do your Marketing and Sales teams lament about the state of your organization's customer and prospect data quality?
Duplicates, incomplete information and even false information are common issues. An incomplete view of customers can impede cross-sell/upsell planning and forecasting.
What if, by implementing a specific technology, you could make your Marketing and Sales teams smarter by being able to represent every client interaction (resident in your CRM and other systems) in one place and provide a single and consistent view across different product lines and geographies?
Join Pitney Bowes and Dun & Bradstreet as they explore how a clean and enriched view of your customer data will radically change your organization's ability to understand your prospects and customers and enable them to be more agile and identify opportunities faster than your rivals.