On Wednesday, May 25 at 1pm ET , 60 of the world's leading marketers will share breakthrough strategies, tactics, and case studies on the edge of enterprise marketing and technology today, as part of an innovative, free one-hour virtual conference called M.Tech 2011 . During the one-hour virtual conference, you'll hear from speakers such as: Donovan Neale-May, Executive Director, CMO Council; Bev Thorne, CMO of Century 21; Dan Marks, CMO of First Tennessee Bank; top analysts from Forrester, eMarketer, Econsultancy and others; Anne Holland, publisher of WhichTestWon.com; David Meerman Scott, author of Real Time Marketing and PR; and many more. Hosted by the Enterprise Marketing Management Group at IBM, M.Tech 2011 will reveal answers to questions about marketing and technology that every marketing executive must understand - and capitalize on. Subjects covered include:
- The surprising (and even unknown) ways that technology can increase the productivity of your marketing team
- Radically effective tools and trends just over the horizon, certain to revolutionize marketing in the coming years
- How enterprise marketing technology can help you personalize your customer relationships, and simultaneously achieve unexpectedly high levels of automation for your business
- The most important opportunities you may be missing out on today that could immediately increase your marketing ROI—and put you far ahead of the curve
If you can't make it live, the recording of M.Tech 2011 will be made available after the event at no charge, so register now at http://mtech2011.com .