CMO Council Event
2003-03-23 16:00:00 2003-03-23 17:00:00 MPM Forum Silicon Valley, CA CMO Council cmoteam@cmocouncil.orgMAR
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CMO Council Event
2003-03-23 16:00:00 2003-03-23 17:00:00 MPM Forum Silicon Valley, CA CMO Council cmoteam@cmocouncil.orgMore than 110 senior marketers gathered for an intensive half-day MPM Forum at Interwoven headquarters in Silicon Valley on March 23. A dynamic keynote by Marketing ROI guru Guy Powell set the stage for interactive audience engagements with three member panels drawn from companies like Oracle, TiVo, Genesys, IBM, Yahoo!, McAfee, Sana Security, Logitech, Check Point, Cognos, and Momentum Research. Lunch followed with CEOs from Borland and Leveraged Software providing attendees with a keen and penetrating insight into what matters most at the top when it comes to marketing deliverables.