EVENT

MarketingProfs’ B2B Marketing Forum is more than just a quirky (not-so-little) conference. It’ll be the place where the leaders, the innovators, the people who make things happen gather to learn about the latest in B2B marketing and share the secrets to their success. Oh, and belly laughs, creative networking, shenanigans, and marketers-after-dark antics—like a special private concert during B2B After Dark at the House of Blues Boston.

The 2015 event includes 54 sessions on topics every multi-disciplined B2B marketer needs to know, from content and the changing world of digital communications to marketing operations and the fundamentals of becoming—and staying—a CMO who gets how all the pieces go together. Plus, keynotes by Google’s Avinash Kaushik, MIT’s Sherry Turkle, and Peter Sagal from NPR’s “Wait Wait … Don’t Tell Me”. And new, pre-conference training workshops designed and led by MarketingProfs’  in-house instructional design team.

Now in its ninth year, #mpb2b is still intimate enough that you’re sure to meet up with some of your favorite marketing pals, but big enough that you’ll find more than enough smarts to inspire you to MAKE marketing magic.

As a CMO Council member, you can save $250 on your registration using code ATTHETOP (psst: you can also share with your staff if you’d like them to get in on the action, too).