EVENT

CMO Council Event

2010-12-09 16:00:00 2010-12-09 17:00:00 CMO Summit San Jose, CA CMO Council cmoteam@cmocouncil.org
DEC
9

CMO Summit

December 9, 2010
San Jose, CA

The 2010 CMO Summit will brings together CMO, CIO, CFO, CPO and CSO stakeholders to discuss best practices, share insights and challenge thinking around how alignment, integration and partnership can synchronize the C-Suite and creative competitive advantage through optimized customer experience, improved marketing effectiveness and measurable operational efficiencies. Attendees can expect CEO headliners who will outline their expectations of the CMO and marketing function; CMOs who have spearheaded transformation programs that have aligned, integrated and bound marketing to IT, Finance, Operations and beyond; and key leaders from the CIO, CPO, COO and CSO functions to share how partnership and collaboration can drive growth, enable effectiveness and more effectively manage operational requirements.