Brands are some of the most valuable assets that companies possess but the profound effect they exert on financial performance, shareholder value and market capitalisation continues to be poorly understood in some quarters.
Performing in a digitally-led world is one of the most hotly contested and least understood methods for building brand value. As brands redirect budgets towards this new lever, we intend to discuss the most effective ways to maximise digital's impact on branded businesses.
The VIP dinner is the chance to discuss the latest issues with colleagues, delegates and peers in a more intimate setting. Engage with our speakers and other VIPs while raising the profile of your brand amongst these key individuals.
Enjoy a delicious meal and experience an evening at one of London's most attractive and prestigious venues.
Presentation of the 2018 Brand Finance Global Forum Awards to the most valuable and strongest brands.
This is an invitation-only event, to express your interest in attending or request an invitation, please contact Twinee Villanueva at tvillanueva@cmocouncil.org.