BIO

Adam Stotsky is President of Marketing for the NBC Entertainment division of NBC Universal.  In this capacity Stotsky leads all strategy, branding, creative, paid media, digital/social media and partnership marketing initiatives for NBC’s Daytime, Primetime and Late Night day-parts, including The Office, 30 Rock, Community, Parks & Recreation, Parenthood, Chuck, Heroes, the Law & Order franchise, Biggest Loser, Celebrity Apprentice, Days of our Lives, Tonight Show with Jay Leno, Late Night with Jimmy Fallon and Saturday Night Live .  Stotsky led NBC’s strategic brand repositioning, resulting in the launch of “NBC: More Colorful” in the Fall of 2009. Previously, Stotsky served as Executive Vice President, Global Brand Strategy and Market Development for NBC Universal’s SCI FI business.  Under his leadership, SCI FI became widely regarded as one of the best-branded and marketed channels on television.  Highlights of his SCI FI tenure include seven consecutive years of revenue, profit, ratings and audience growth, an Emmy win for Steven Spielberg presents TAKEN as well as countless industry accolades including multiple creative awards from BDA, Cannes, Clio, D&AD, One Show, PROMAX and the channel’s first-ever Gold Effie from the American Marketing Association. In addition to leading the US channel’s brand, marketing and creative efforts, Stotsky led global branding for SCI FI’s international channels across European, Asian and Latin American businesses.  Stotsky also expanded SCI FI’s business portfolio in the US beyond broadcast and digital media and into video gaming, licensing, merchandising, and the youth market. Advertising Age selected Stotsky as one of their "MARKETING 50" for his marketing innovation for SCI FI’s Peabody-Award winning franchise, Battlestar Galactica. Stotsky was also honored by Multichannel News as one of their "40 UNDER 40."  Stotsky was elected to the PROMAX Board of Directors in 2004 and currently serves as its co-Chairman.