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July 2016

Pui Chi Li

Xerox has appointed Pui Chi Li as the head of marketing for Middle East and Africa (MEA). Chi will oversee Xerox marketing and communications activities, technology product and offering management, strategic pricing, sales enablement and lead generation initiatives across the MEA region.

Riadh Dridi

RingCentral, a provider of enterprise cloud communication and collaboration applications, today announced the appointment of enterprise technology industry veteran Riadh Dridi as Senior Vice President and Chief Marketing Officer, responsible for the strategy and execution of RingCentral’s global marketing efforts.

 

June 2016

John Petralia

Aligned Energy, which delivers a leading integrated, sustainable technology platform that significantly reduces data center energy and water usage, increases transparency, optimizes efficiency and enhances reliability to deliver improved business outcomes, announced today the appointment of John Petralia as Chief Marketing Officer (CMO). 

Valeria Barker Waller

YMCA of the USA, the Chicago-based national resource office for 2,700 Ys across the country, has named Valerie Barker Waller the organization's new chief marketing officer. Waller succeeds Kate Coleman, who left earlier this year to work as a senior advisor at a branding agency.

Christine Birch

Dwight Caines is exiting his post as president of domestic marketing for Sony Pictures Motion Picture Group. Christine Birch is being promoted to fill that role, while Andre Caraco also is being promoted to co-president of domestic marketing.

Sandeep Girotra

Nokia has appointed Sandeep Girotra as head of Asia Pacific and Japan (APJ) market in 2016. In his new role, Girotra will lead customer operations, drive the business growth strategy and superior customer engagement services across multiple channels for the APJ market.

 

Becky Gebhardt

Apparel retailer Lands’ End Tuesday said it has promoted Becky Gebhardt to EVP and chief marketing officer, who will lead all aspects of creative and marketing. Previously, Gebhardt has been at Lands’ End in various roles since 1991, most recently as SVP and chief creative officer since May 2014. 

Gabrielle Cichero

 Polycom today announced the appointment of Gabrielle Cichero as Senior Director, Marketing for Asia Pacific and Japan (APJ). Based in Sydney, Australia, Cichero will establish the company’s marketing strategy for APJ, primarily focusing on sales alignment and leading key field marketing initiatives. She will further be responsible for driving demand generation and lead management to accomplish Polycom’s annual growth and operating plans for APJ, which covers the key markets of Australia & New Zealand, India, Japan, Korea and South East Asia.

Phil Wade

Phil Wade, who joined Qantas Group last year to oversee the Qantas and Jetstar hotels platform, Hooroo, steps into the role with a brief to increase the airline’s focus on digital and data. Wade joined Qantas from retailer Target in June last year where he spent 18 months as marketing and ecommerce director.

May 2016

Tatiana Simonian

Effective immediately, Yahoo-owned Tumblr has appointed Tatiana Simonian as head of marketing partnerships. She will be based in Los Angeles and lead the Tumblr team responsible for developing partnerships and integrations with entertainment and media brands. She will report to Tumblr CMO Stephanie Dolgins.

Kyle Andrews

American Eagle Outfitters said Wednesday it had named a Kate Spade executive to the position of chief marketing officer. Kyle Andrew will take over at the South Side-based company as executive vice president and CMO on June 6. She'll report to CEO Jay Schottenstein.

 

Jocelin Abbey

The ABC has appointed Jocelin Abbey to lead its Radio and Regional Marketing team. Ms Abbey joins the ABC as the new Head of Radio and Regional Marketing.

Erika Alfredson

Erika Alfredson has been promoted to Vice President of Marketing at Sony Music US imprint Columbia Records.

Aisling Finch

Google Australia has promoted its head of media, Aisling Finch, to head of marketing for Australia and New Zealand as current marketing lead, Lucinda Barlow, is set to step up to a global role.

Sidra Berman

Tangoe, Inc.  revealed the appointment of Sidra Berman as its Chief Marketing Officer. According to the company, he would report directly to the acting CEO, James Foy. He brings in over two decades of experience in innovative go-to-market tactics resulting in considerable revenue, as well as product line growth marketing to enterprises.

Frederique Covington

Frederique Covington, the Singapore-based international marketing director of Twitter, is leaving the company to join Visa. She takes on the role of senior vice president, chief marketing officer, Asia for the credit card company and will be based in Singapore. The markets in her remit span the region, including India, China, Japan, Southeast Asia, New Zealand and Australia.

Linda Boff

Linda Boff, 54, has been promoted to vice president, Chief Marketing Officer, GE. Linda joined GE in 2003 and has held a series of leadership roles in GE and NBC Universal. She is a 2016 New York Women in Communications’ Matrix award winner, as well as one of FastCompany’s Most Creative People, and an Advertising Women of New York’s Changing the Game award winner. Previously, Linda worked for Citigroup as the director of marketing & communications. She holds a bachelor’s degree from Union College.

Jacqueline Parkes

Viacom’s MTV named Jacqueline Parkes, the former chief marketing officer for Major League Baseball,  as executive vice president of marketing and creative, and Eli Lehrer, formerly senior vice president and head of non-fiction programming at Lifetime, to oversee MTV2 as executive vice president, the network’s latest moves in its quest to turn around its TV ratings and become more relevant to a new and harder-to-reach generation of young viewers.

Adrianna Burrows

Stack Overflow, the popular online community and Q&A site for programmers, has hired Adrianna Burrows, a former Microsoft general manager, as its new chief marketing officer.

Jeff Weiser

Stock photography giant Shutterstock, Inc. has appointed Jeff Weiser to the role of chief marketing officer. Weiser arrives at the New York–based digital media company from fitness and exercise program developer Beachbody LLC, which he joined in 2010 as VP of strategic analysis and most recently served as senior VP of strategic analysis, database marketing and online acquisition. Prior to that, Weiser was a strategy and analytics VP at mobile game publisher Social Gaming Network, which was acquired in 2011 by MindJolt, the social game company led by MySpace co-founder Chris DeWolfe. Weiser was previously director of analytics at MySpace and a senior marketing analyst at Yahoo!

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