We are thrilled to announce the CMO Council’s upcoming live webcast, “Gaining Traction Across Digital Interactions.” Join us on April 18, 2018, at 10am PST/1pm EST as we explore the key issues, needs and challenges around advancing and optimizing revenue opportunities through digital engagements.
Among the issues to be discussed are:
●The operational requirements between marketing and product teams that are needed to empower collaboration and maximize transactional communication impact
●Missed opportunities for marketers to maximize relationships through connected content strategies across critical touchpoints
●Strategies for advanced segmentation and precision personalization across each communication
●Unification across diverse organizational ecosystems to align brand experiences and calls to action
●Leveraging valued and opt-in communications in an age of heightened restrictions and regulations around privacy and customer data