Nhat Nguyen

Country Manager

Vietnam Heinz

Nhat is in charge of Heinz in Vietnam. He and his team successfully manage two main categories of Heinz including Infant Feeding and Ketchup, Sauces and Condiments. In his career, he has held many key managerial positions at Prudential Vietnam, Dutch Lady Vietnam - Friesland Foods, TAC Peritas, URC, Tradewind Asia Marketing and Heinz. At many companies during his working journey, he always tried his best to leverage business performances and signed his name in their successes. At Heinz, he started restructuring the Sales and Distribution system, put the cornerstones for entire business and conducted successful Marketing and Communication campaigns in both Retail and Food Service channels. Besides that he rolled out many successful brands in Vietnam such as Dutch Lady repositioning, C2, Jack and Jill, Plussz, Caprisonne inVietnam. He is a distinguished member of many institutes, associations and education organizations in Vietnam. Nhat is one of the founders of CMO Club Vietnam. He has been a guest faculty on brand management, marketing and management at Vietnam National University, Vietnammarcom, Vietnam Marketing and Management Institute, etc. He is an MBA graduate from Maastricht School of Management – Netherlands with outstanding degree. He received the ASEAN leader scholarship to study in NTU – Singapore and engaged with outstanding young leaders in the region. His major disciplines are Marketing, Brand Management and Strategy. He has been cooperating with, writing for, and presenting to many reputed media in Vietnam such as Saigon Times (TBKTSG), Investment Link (Nhip Cau Dau Tu), Ho Chi Minh City Television, v.v. He has spoken in many conferences in local and foreign contexts.