Eunice Yap

CMO

The Esplanade Company Limited

Eunice is currently holding multiple portfolios: Chief Marketing Officer for The Esplanade Company Limited (performing arts center offering a complete lifestyle experience – dining, shopping and the performing arts); Advisory CMO for Hospitality Group Asia (provider of integrated and value-driven hospitality solutions such as consulting services, brand management, franchising & sales alliance – www.hga.sg); Chief Operating Officer for ST Travel Specialist (travel provider specializing in medical and wellness tourism); and Head of Brand & Communication for The Good Life Cooperative (aims to provide quality healthcare for value and create a healthier community – www.thegoodlifecoop.org). Prior to these roles, she joined Millennium & Copthorne International Limited in 2012 as Senior Vice President - Global Marketing. Her portfolio covered global brand alignment, strategic sales and marketing initiatives, global e-commerce strategy and CRM. Prior to M&C, she was Vice President – Marketing at Wyndham Exchange & Rentals, where she oversaw the entire B2B and B2C marketing in Asia Pacific. During her tenure, she pioneered key marketing initiatives and took on additional responsibilities to oversee affiliate relations with key clients in the region. Eunice has over 20 years of diverse sales and marketing hospitality experience and has won many marketing/brand awards with organizations such as Anantara Vacation Club, OAG Worldwide, Fraser Serviced Residences, Zuji, Raffles International, Angsana Resorts & Spa, Banyan Tree Hotels & Resorts, and Thomas Cook – her specialties are in the areas of branding, strategic marketing, customer relationship, integrated marketing communication and product management. Eunice holds an Executive Masters of Business Administration (International Marketing) from Berne University in Switzerland, and a Bachelor of Business Studies (International Marketing) from Monash University, Australia. She is also a Fellow Member of the Chartered Institute of Marketing, Executive Committee - Marketing Council Asia, and Advisory Board Member - CMO Council.