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The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 10,000+ members control more than $450 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide.

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Context, Commerce + Customer: Best Practices to Exceed Expectations

Despite marketing’s unwavering desire to deliver the best possible experiences to customers—both online and off—gaps continue to plague even those with the best intentions. In a previous CMO Council report, 67 percent of senior marketers admitted that… Report Details

The Purpose-Built Experience

Despite the understanding that the desire to create customer-centric experiences is driving marketing, marketers are still struggling to achieve true customer experience success. In fact, 73 percent of marketers surveyed by the CMO Council stated that customer centricity was critical to… Report Details

Aravind Sankaran
Director
Cognizant Technology Solutions

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Donovan Neale-May
Executive Director
408-677-5300 x5333
donovan@cmocouncil.org

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